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From global enterprise marketing to a high-growth tech leadership job

Former Role

Global Digital Innovation Director at Schneider Electric

Role Landed

Director of Marketing at UiPath

Goals Met

100%

Compensation Increase

35%

Overview

After nearly a decade at Schneider Electric, Rodolpho had built a strong foundation in marketing and digital transformation. He was leading meaningful work, but he knew he wanted something different—a faster-moving environment where he could apply his experience at a broader scale and continue growing.

The Challenge

The hardest part wasn’t getting interviews—it was figuring out what he actually wanted next and how to get there.

He was exploring opportunities and even receiving offers, but they didn’t feel like the right fit. The process felt fragmented and overwhelming, without a clear direction or strategy guiding his decisions.

The Shift

Instead of continuing to search broadly, Rodolpho stepped back and brought structure to the process.

He clarified his target—a high-growth tech company where he could have real impact—and became more deliberate about how he approached the market.

His networking became more focused. He leveraged existing relationships to gain introductions, gathered insights on target companies and approached conversations with more intention. At the same time, he strengthened how he communicated his experience and prepared for interviews through consistent practice.

The Outcome

Within two months, Rodolpho landed a director of marketing job at UiPath—one of the fastest growing software companies at the time.

The job matched what he had been aiming for across multiple dimensions: industry, company stage, culture and scope. It wasn’t just a new job—it was a move that aligned with how he wanted his career to evolve.


“The job I landed was exactly the one I mapped out. The industry, the stage of the company, the culture. It was everything I had been looking for.” — Rodolpho F.

How This Result Was Achieved

This outcome came from turning an unfocused search into a clear, targeted strategy. Once Rodolpho defined what he was aiming for, his outreach, conversations and interviews became more aligned—which led to a role that matched both his experience and his long-term direction.

1
Clarify the Criteria of the
Next-Level Target

Define what a true step-change looks like—scope, role, and trajectory—not just the next logical move.

2
Reposition the Leadership Narrative

Translate past experience into a compelling executive story that aligns with higher-level opportunities.

3
Access Off-Market Opportunities

Target and create conversations with roles that aren’t visible through traditional job search channels.

4
Convert the
Right Opportunity

Navigate the process strategically to land a role that is not just bigger—but more aligned and energizing.


Ready for your next-level role?

You’ve already built a strong career—but if you’re aiming for a meaningful step up in scope, impact, and compensation, it requires a more strategic approach than a traditional job search. The right opportunities aren’t always visible—but with the right positioning and strategy, they’re absolutely accessible.